{"id":23351,"date":"2026-07-29T13:11:58","date_gmt":"2026-07-29T13:11:58","guid":{"rendered":"https:\/\/source.kitsid.com\/bsite\/?page_id=23351"},"modified":"2026-09-22T02:37:55","modified_gmt":"2026-09-22T02:37:55","slug":"about-us","status":"publish","type":"page","link":"https:\/\/qavreni.com\/bsite\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"23351\" class=\"elementor elementor-23351\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a77a690 e-flex e-con-boxed e-con e-parent\" data-id=\"a77a690\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-68efc7d8 elementor-widget elementor-widget-text-editor\" data-id=\"68efc7d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<style>\n  .qav-about,\n  .qav-about * {\n    box-sizing: border-box;\n  }\n\n  .qav-about {\n    --ink: #24313a;\n    --text: #505c63;\n    --muted: #788289;\n\n    --ivory: #f8f6f1;\n    --sage: #dfe7ec;\n    --clay: #ebe4d7;\n    --soft: #eef1f2;\n    --white: #ffffff;\n\n    --accent: #5f7787;\n    --terra: #98765b;\n    --line: #c7ccd0;\n\n    width: 100%;\n    margin: 0;\n    padding: 0;\n    background: var(--white);\n    color: var(--ink);\n    font-family: Arial, Helvetica, sans-serif;\n    line-height: 1.7;\n  }\n\n  .qav-about a {\n    color: inherit;\n    text-decoration: none;\n  }\n\n  .qav-wrap {\n    width: 90%;\n    max-width: 1200px;\n    margin: 0 auto;\n  }\n\n  .qav-label {\n    display: inline-block;\n    color: var(--terra);\n    font-size: 10px;\n    font-weight: 800;\n    letter-spacing: 2.2px;\n    text-transform: uppercase;\n  }\n\n\n  \/* ==================================================\n     01 \/ FOLDED WARDROBE\n  ================================================== *\/\n\n  .qav-fold {\n    padding: 66px 0 78px;\n    background: var(--ivory);\n  }\n\n  .qav-fold-top {\n    display: grid;\n    grid-template-columns: 180px 1fr;\n    gap: 55px;\n    align-items: start;\n    margin-bottom: 46px;\n  }\n\n  .qav-fold-brand {\n    padding-top: 7px;\n  }\n\n  .qav-fold-brand strong {\n    display: block;\n    margin-top: 8px;\n    color: var(--ink);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 25px;\n    font-weight: 400;\n    letter-spacing: 2px;\n  }\n\n  .qav-fold-title h1 {\n    max-width: 850px;\n    margin: 0;\n    color: var(--ink);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(46px, 7vw, 82px);\n    font-weight: 400;\n    line-height: 1;\n    letter-spacing: -2.5px;\n  }\n\n  .qav-fold-title p {\n    max-width: 620px;\n    margin: 22px 0 0;\n    color: var(--text);\n    font-size: 14px;\n    line-height: 1.85;\n  }\n\n\n  \/* accordion \/ folded links *\/\n\n  .qav-fold-track {\n    display: flex;\n    align-items: stretch;\n    width: 100%;\n    padding: 12px 0 22px;\n  }\n\n  .qav-fold-item {\n    position: relative;\n    flex: 1;\n    padding: 32px 26px 35px;\n    transition:\n      transform .22s ease,\n      filter .22s ease;\n  }\n\n  .qav-fold-item:hover {\n    transform: translateY(-6px);\n    filter: brightness(.98);\n  }\n\n  .qav-fold-item span {\n    display: block;\n    margin-bottom: 42px;\n    color: var(--terra);\n    font-size: 9px;\n    font-weight: 800;\n    letter-spacing: 1.6px;\n  }\n\n  .qav-fold-item strong {\n    display: block;\n    color: var(--ink);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(25px, 3.1vw, 39px);\n    font-weight: 400;\n    line-height: 1.05;\n  }\n\n  .qav-fold-item em {\n    display: block;\n    margin-top: 11px;\n    color: var(--text);\n    font-size: 11px;\n    font-style: normal;\n  }\n\n  .qav-fold-item i {\n    display: block;\n    margin-top: 25px;\n    color: var(--accent);\n    font-size: 19px;\n    font-style: normal;\n  }\n\n  .qav-fi1 {\n    background: var(--sage);\n    clip-path: polygon(0 5%, 92% 0, 100% 92%, 5% 100%);\n  }\n\n  .qav-fi2 {\n    margin-top: 18px;\n    margin-left: -10px;\n    background: var(--white);\n    clip-path: polygon(5% 0, 100% 7%, 94% 100%, 0 92%);\n  }\n\n  .qav-fi3 {\n    margin-left: -10px;\n    background: var(--clay);\n    clip-path: polygon(0 8%, 94% 0, 100% 95%, 8% 100%);\n  }\n\n  .qav-fi4 {\n    margin-top: 24px;\n    margin-left: -10px;\n    background: var(--soft);\n    clip-path: polygon(7% 0, 100% 5%, 92% 100%, 0 94%);\n  }\n\n  .qav-fi5 {\n    margin-left: -10px;\n    background: var(--sage);\n    clip-path: polygon(0 4%, 100% 0, 94% 94%, 8% 100%);\n  }\n\n\n  \/* ==================================================\n     02 \/ CENTRAL THESIS\n  ================================================== *\/\n\n  .qav-thesis {\n    padding: 92px 0;\n    background: var(--white);\n  }\n\n  .qav-thesis-grid {\n    display: grid;\n    grid-template-columns: 150px 1fr 180px;\n    gap: 50px;\n    align-items: center;\n  }\n\n  .qav-thesis-side {\n    color: var(--muted);\n    font-size: 10px;\n    font-weight: 700;\n    letter-spacing: 1.7px;\n    line-height: 1.9;\n    text-transform: uppercase;\n  }\n\n  .qav-thesis-side.right {\n    text-align: right;\n  }\n\n  .qav-thesis-main {\n    position: relative;\n    padding: 15px 0 20px;\n  }\n\n  .qav-thesis-main::before,\n  .qav-thesis-main::after {\n    content: \"\";\n    display: block;\n    width: 70px;\n    height: 4px;\n    background: var(--terra);\n  }\n\n  .qav-thesis-main::before {\n    margin-bottom: 30px;\n  }\n\n  .qav-thesis-main::after {\n    margin: 32px 0 0 auto;\n    background: var(--accent);\n  }\n\n  .qav-thesis-main h2 {\n    margin: 0;\n    color: var(--ink);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(39px, 5.8vw, 66px);\n    font-weight: 400;\n    line-height: 1.1;\n    text-align: center;\n  }\n\n  .qav-thesis-main h2 em {\n    color: var(--terra);\n    font-weight: 400;\n  }\n\n\n  \/* ==================================================\n     03 \/ SOFT ROUTES\n  ================================================== *\/\n\n  .qav-routes {\n    padding: 84px 0;\n    background: var(--sage);\n  }\n\n  .qav-routes-head {\n    max-width: 760px;\n    margin-bottom: 48px;\n  }\n\n  .qav-routes-head h2 {\n    margin: 12px 0 0;\n    color: var(--ink);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(38px, 5vw, 57px);\n    font-weight: 400;\n    line-height: 1.08;\n  }\n\n  .qav-route {\n    width: 82%;\n    padding: 27px 42px;\n    margin-bottom: 18px;\n    background: var(--white);\n    border-radius: 100px;\n  }\n\n  .qav-route:nth-child(2) {\n    margin-left: auto;\n  }\n\n  .qav-route:nth-child(3) {\n    width: 72%;\n    margin-left: 8%;\n    background: var(--ivory);\n  }\n\n  .qav-route:nth-child(4) {\n    width: 88%;\n    margin-left: auto;\n    margin-bottom: 0;\n    background: var(--clay);\n  }\n\n  .qav-route-inner {\n    display: grid;\n    grid-template-columns: 150px 1fr;\n    gap: 30px;\n    align-items: center;\n  }\n\n  .qav-route-title {\n    color: var(--terra);\n    font-size: 10px;\n    font-weight: 800;\n    letter-spacing: 1.5px;\n    text-transform: uppercase;\n  }\n\n  .qav-route p {\n    margin: 0;\n    color: var(--text);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(18px, 2.4vw, 27px);\n    line-height: 1.45;\n  }\n\n  .qav-route a {\n    color: var(--ink);\n    border-bottom: 1px solid var(--accent);\n  }\n\n  .qav-route a:hover {\n    color: var(--terra);\n    border-color: var(--terra);\n  }\n\n\n  \/* ==================================================\n     04 \/ EDGE NOTES\n  ================================================== *\/\n\n  .qav-notes {\n    padding: 88px 0;\n    background: var(--ivory);\n  }\n\n  .qav-notes-frame {\n    display: grid;\n    grid-template-columns: 90px 1fr 90px;\n    border-top: 1px solid var(--line);\n    border-bottom: 1px solid var(--line);\n  }\n\n  .qav-edge {\n    display: flex;\n    justify-content: center;\n    align-items: center;\n    padding: 25px 0;\n  }\n\n  .qav-edge span {\n    writing-mode: vertical-rl;\n    color: var(--accent);\n    font-size: 9px;\n    font-weight: 800;\n    letter-spacing: 2.5px;\n    text-transform: uppercase;\n  }\n\n  .qav-edge:first-child {\n    border-right: 1px solid var(--line);\n  }\n\n  .qav-edge:last-child {\n    border-left: 1px solid var(--line);\n  }\n\n  .qav-notes-main {\n    padding: 55px 65px;\n  }\n\n  .qav-notes-main h2 {\n    max-width: 850px;\n    margin: 12px 0 36px;\n    color: var(--ink);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(38px, 5.2vw, 60px);\n    font-weight: 400;\n    line-height: 1.06;\n  }\n\n  .qav-notes-copy {\n    columns: 2;\n    column-gap: 55px;\n  }\n\n  .qav-notes-copy p {\n    margin: 0 0 18px;\n    color: var(--text);\n    font-size: 14px;\n    line-height: 1.9;\n  }\n\n\n  \/* ==================================================\n     05 \/ THREE OPEN IDEAS\n  ================================================== *\/\n\n  .qav-ideas {\n    padding: 90px 0;\n    background: var(--white);\n  }\n\n  .qav-ideas-head {\n    display: flex;\n    justify-content: space-between;\n    gap: 50px;\n    align-items: end;\n    margin-bottom: 45px;\n  }\n\n  .qav-ideas-head h2 {\n    max-width: 650px;\n    margin: 10px 0 0;\n    color: var(--ink);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(36px, 5vw, 55px);\n    font-weight: 400;\n    line-height: 1.08;\n  }\n\n  .qav-ideas-head p {\n    max-width: 300px;\n    margin: 0;\n    color: var(--text);\n    font-size: 13px;\n    line-height: 1.8;\n  }\n\n  .qav-idea-stage {\n    display: grid;\n    grid-template-columns: 1.2fr .8fr;\n    gap: 18px;\n  }\n\n  .qav-idea-large {\n    padding: 42px;\n    background: var(--soft);\n    border-radius: 0 90px 0 90px;\n  }\n\n  .qav-idea-large .qav-num {\n    display: block;\n    margin-bottom: 70px;\n    color: var(--terra);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 32px;\n  }\n\n  .qav-idea-large h3 {\n    max-width: 560px;\n    margin: 0 0 15px;\n    color: var(--ink);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(31px, 4vw, 47px);\n    font-weight: 400;\n    line-height: 1.08;\n  }\n\n  .qav-idea-large p {\n    max-width: 560px;\n    margin: 0;\n    color: var(--text);\n    font-size: 14px;\n    line-height: 1.85;\n  }\n\n  .qav-idea-stack {\n    display: grid;\n    gap: 18px;\n  }\n\n  .qav-idea-small {\n    padding: 30px;\n    background: var(--clay);\n    border-radius: 70px 0 70px 0;\n  }\n\n  .qav-idea-small:nth-child(2) {\n    background: var(--sage);\n    border-radius: 0 70px 0 70px;\n  }\n\n  .qav-idea-small .qav-num {\n    display: block;\n    margin-bottom: 32px;\n    color: var(--terra);\n    font-size: 11px;\n    font-weight: 800;\n    letter-spacing: 1.5px;\n  }\n\n  .qav-idea-small h3 {\n    margin: 0 0 10px;\n    color: var(--ink);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 25px;\n    font-weight: 400;\n  }\n\n  .qav-idea-small p {\n    margin: 0;\n    color: var(--text);\n    font-size: 13px;\n    line-height: 1.8;\n  }\n\n\n  \/* ==================================================\n     06 \/ CLOSING\n  ================================================== *\/\n\n  .qav-closing {\n    padding: 82px 0;\n    background: var(--clay);\n  }\n\n  .qav-closing-inner {\n    display: grid;\n    grid-template-columns: 1fr 270px;\n    gap: 70px;\n    align-items: end;\n  }\n\n  .qav-closing h2 {\n    max-width: 840px;\n    margin: 12px 0 0;\n    color: var(--ink);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(46px, 7vw, 80px);\n    font-weight: 400;\n    line-height: 1;\n    letter-spacing: -2px;\n  }\n\n  .qav-closing-note {\n    padding-top: 18px;\n    border-top: 4px solid var(--terra);\n  }\n\n  .qav-closing-note p {\n    margin: 0;\n    color: var(--text);\n    font-size: 13px;\n    line-height: 1.85;\n  }\n\n\n  \/* ==================================================\n     TABLET\n  ================================================== *\/\n\n  @media (max-width: 950px) {\n\n    .qav-fold-top,\n    .qav-thesis-grid,\n    .qav-closing-inner {\n      grid-template-columns: 1fr;\n    }\n\n    .qav-thesis-side.right {\n      text-align: left;\n    }\n\n    .qav-fold-track {\n      flex-wrap: wrap;\n      gap: 12px;\n    }\n\n    .qav-fold-item {\n      flex: 1 1 31%;\n      margin: 0 !important;\n    }\n\n    .qav-fi1,\n    .qav-fi2,\n    .qav-fi3,\n    .qav-fi4,\n    .qav-fi5 {\n      clip-path: none;\n    }\n\n    .qav-route {\n      width: 92% !important;\n    }\n\n    .qav-notes-main {\n      padding: 45px;\n    }\n  }\n\n\n  \/* ==================================================\n     MOBILE\n  ================================================== *\/\n\n  @media (max-width: 650px) {\n\n    .qav-wrap {\n      width: 88%;\n    }\n\n    .qav-fold,\n    .qav-thesis,\n    .qav-routes,\n    .qav-notes,\n    .qav-ideas,\n    .qav-closing {\n      padding-top: 55px;\n      padding-bottom: 55px;\n    }\n\n    .qav-fold-track {\n      display: block;\n      padding-bottom: 0;\n    }\n\n    .qav-fold-item {\n      width: 100%;\n      margin: 0 0 12px !important;\n      padding: 26px;\n      clip-path: none;\n    }\n\n    .qav-fold-item span {\n      margin-bottom: 24px;\n    }\n\n    .qav-fold-item strong {\n      font-size: 34px;\n    }\n\n    .qav-thesis-grid {\n      gap: 25px;\n    }\n\n    .qav-thesis-main h2 {\n      text-align: left;\n      font-size: 39px;\n    }\n\n    .qav-thesis-main::after {\n      margin-left: 0;\n    }\n\n    .qav-route,\n    .qav-route:nth-child(2),\n    .qav-route:nth-child(3),\n    .qav-route:nth-child(4) {\n      width: 100% !important;\n      margin: 0 0 14px !important;\n      padding: 25px;\n      border-radius: 35px;\n    }\n\n    .qav-route-inner {\n      grid-template-columns: 1fr;\n      gap: 8px;\n    }\n\n    .qav-notes-frame {\n      grid-template-columns: 1fr;\n    }\n\n    .qav-edge {\n      display: none;\n    }\n\n    .qav-notes-main {\n      padding: 0;\n      border: 0;\n    }\n\n    .qav-notes-copy {\n      columns: 1;\n    }\n\n    .qav-ideas-head {\n      display: block;\n    }\n\n    .qav-ideas-head p {\n      margin-top: 18px;\n    }\n\n    .qav-idea-stage {\n      grid-template-columns: 1fr;\n    }\n\n    .qav-idea-large,\n    .qav-idea-small,\n    .qav-idea-small:nth-child(2) {\n      border-radius: 35px;\n    }\n\n    .qav-idea-large .qav-num {\n      margin-bottom: 35px;\n    }\n  }\n<\/style>\n\n\n<div class=\"qav-about\">\n\n\n  <!-- ==================================================\n       01 \/ FOLDED WARDROBE\n  ================================================== -->\n\n  <section class=\"qav-fold\">\n    <div class=\"qav-wrap\">\n\n      <div class=\"qav-fold-top\">\n\n        <div class=\"qav-fold-brand\">\n          <span class=\"qav-label\">About \/ Wardrobe 01<\/span>\n          <strong>QAVRENI<\/strong>\n        <\/div>\n\n        <div class=\"qav-fold-title\">\n\n          <h1>\n            Five ways into one changing wardrobe.\n          <\/h1>\n\n          <p>\n            QAVRENI brings together outer layers, movement,\n            texture, everyday tops and denim without asking\n            every day to look or feel the same.\n          <\/p>\n\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"qav-fold-track\">\n\n        <a\n          href=\"https:\/\/qavreni.com\/product-category\/coat\/\"\n          class=\"qav-fold-item qav-fi1\">\n\n          <span>01 \/ OUTER<\/span>\n\n          <strong>Coat<\/strong>\n\n          <em>\n            Shape the outer silhouette.\n          <\/em>\n\n          <i>\u2197<\/i>\n        <\/a>\n\n\n        <a\n          href=\"https:\/\/qavreni.com\/product-category\/sportswear\/\"\n          class=\"qav-fold-item qav-fi2\">\n\n          <span>02 \/ MOVE<\/span>\n\n          <strong>Sportswear<\/strong>\n\n          <em>\n            Comfort built around motion.\n          <\/em>\n\n          <i>\u2197<\/i>\n        <\/a>\n\n\n        <a\n          href=\"https:\/\/qavreni.com\/product-category\/knitwear\/\"\n          class=\"qav-fold-item qav-fi3\">\n\n          <span>03 \/ TEXTURE<\/span>\n\n          <strong>Knitwear<\/strong>\n\n          <em>\n            Soft structure and layering.\n          <\/em>\n\n          <i>\u2197<\/i>\n        <\/a>\n\n\n        <a\n          href=\"https:\/\/qavreni.com\/product-category\/tops\/\"\n          class=\"qav-fold-item qav-fi4\">\n\n          <span>04 \/ DAILY<\/span>\n\n          <strong>Tops<\/strong>\n\n          <em>\n            A flexible everyday beginning.\n          <\/em>\n\n          <i>\u2197<\/i>\n        <\/a>\n\n\n        <a\n          href=\"https:\/\/qavreni.com\/product-category\/jeans\/\"\n          class=\"qav-fold-item qav-fi5\">\n\n          <span>05 \/ BASE<\/span>\n\n          <strong>Jeans<\/strong>\n\n          <em>\n            Familiar structure for repeat wear.\n          <\/em>\n\n          <i>\u2197<\/i>\n        <\/a>\n\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n\n  <!-- ==================================================\n       02 \/ CENTRAL THESIS\n  ================================================== -->\n\n  <section class=\"qav-thesis\">\n    <div class=\"qav-wrap qav-thesis-grid\">\n\n      <div class=\"qav-thesis-side\">\n        Designed for<br>\n        repetition<br>\n        change<br>\n        movement\n      <\/div>\n\n\n      <div class=\"qav-thesis-main\">\n\n        <h2>\n          Clothes should give you options\n          without turning getting dressed\n          into a set of <em>rules.<\/em>\n        <\/h2>\n\n      <\/div>\n\n\n      <div class=\"qav-thesis-side right\">\n        QAVRENI<br>\n        Everyday<br>\n        Wardrobe<br>\n        Study\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n\n  <!-- ==================================================\n       03 \/ SOFT ROUTES\n  ================================================== -->\n\n  <section class=\"qav-routes\">\n    <div class=\"qav-wrap\">\n\n      <div class=\"qav-routes-head\">\n\n        <span class=\"qav-label\">\n          Dress From The Need\n        <\/span>\n\n        <h2>\n          The starting point can change every day.\n        <\/h2>\n\n      <\/div>\n\n\n      <div class=\"qav-route\">\n\n        <div class=\"qav-route-inner\">\n\n          <div class=\"qav-route-title\">\n            Need a foundation?\n          <\/div>\n\n          <p>\n            Begin with\n            <a href=\"https:\/\/qavreni.com\/product-category\/jeans\/\">\n              Jeans\n            <\/a>\n            and build outward.\n          <\/p>\n\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"qav-route\">\n\n        <div class=\"qav-route-inner\">\n\n          <div class=\"qav-route-title\">\n            Keep it simple?\n          <\/div>\n\n          <p>\n            Let\n            <a href=\"https:\/\/qavreni.com\/product-category\/tops\/\">\n              Tops\n            <\/a>\n            create an uncomplicated everyday base.\n          <\/p>\n\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"qav-route\">\n\n        <div class=\"qav-route-inner\">\n\n          <div class=\"qav-route-title\">\n            Want texture?\n          <\/div>\n\n          <p>\n            Add\n            <a href=\"https:\/\/qavreni.com\/product-category\/knitwear\/\">\n              Knitwear\n            <\/a>\n            when softness and layering matter.\n          <\/p>\n\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"qav-route\">\n\n        <div class=\"qav-route-inner\">\n\n          <div class=\"qav-route-title\">\n            Need movement?\n          <\/div>\n\n          <p>\n            Shift into\n            <a href=\"https:\/\/qavreni.com\/product-category\/sportswear\/\">\n              Sportswear\n            <\/a>\n            or finish the silhouette with a\n            <a href=\"https:\/\/qavreni.com\/product-category\/coat\/\">\n              Coat\n            <\/a>.\n          <\/p>\n\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n\n  <!-- ==================================================\n       04 \/ EDGE NOTES\n  ================================================== -->\n\n  <section class=\"qav-notes\">\n    <div class=\"qav-wrap\">\n\n      <div class=\"qav-notes-frame\">\n\n        <div class=\"qav-edge\">\n          <span>Wear \/ Repeat \/ Rearrange<\/span>\n        <\/div>\n\n\n        <div class=\"qav-notes-main\">\n\n          <span class=\"qav-label\">\n            About QAVRENI\n          <\/span>\n\n          <h2>\n            We think about the wardrobe as a group of pieces that keep reconnecting.\n          <\/h2>\n\n\n          <div class=\"qav-notes-copy\">\n\n            <p>\n              QAVRENI is built around familiar clothing categories\n              with different roles. Jeans can anchor an outfit,\n              tops can simplify it, and knitwear can add another\n              level of texture without rebuilding everything.\n            <\/p>\n\n            <p>\n              Sportswear gives the wardrobe space for movement\n              and comfort, while coats change the outer proportion\n              when weather or occasion asks for another layer.\n            <\/p>\n\n            <p>\n              The intention is not to define one QAVRENI look.\n              It is to make different pieces easier to return to,\n              combine and reinterpret.\n            <\/p>\n\n          <\/div>\n\n        <\/div>\n\n\n        <div class=\"qav-edge\">\n          <span>QAVRENI \/ ABOUT<\/span>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n\n  <!-- ==================================================\n       05 \/ THREE IDEAS\n  ================================================== -->\n\n  <section class=\"qav-ideas\">\n    <div class=\"qav-wrap\">\n\n      <div class=\"qav-ideas-head\">\n\n        <div>\n\n          <span class=\"qav-label\">\n            Wardrobe Thinking\n          <\/span>\n\n          <h2>\n            Less about a fixed look. More about how clothes are used.\n          <\/h2>\n\n        <\/div>\n\n        <p>\n          Three simple ideas guide the way\n          QAVRENI approaches an everyday wardrobe.\n        <\/p>\n\n      <\/div>\n\n\n      <div class=\"qav-idea-stage\">\n\n        <div class=\"qav-idea-large\">\n\n          <span class=\"qav-num\">\n            01\n          <\/span>\n\n          <h3>\n            Let familiar pieces return in unfamiliar combinations.\n          <\/h3>\n\n          <p>\n            Clothes become more useful when they can move\n            between different situations instead of belonging\n            to only one prescribed outfit.\n          <\/p>\n\n        <\/div>\n\n\n        <div class=\"qav-idea-stack\">\n\n          <div class=\"qav-idea-small\">\n\n            <span class=\"qav-num\">\n              02 \/ LAYER\n            <\/span>\n\n            <h3>\n              Change one element.\n            <\/h3>\n\n            <p>\n              A different layer, texture or proportion\n              can redirect pieces you already know.\n            <\/p>\n\n          <\/div>\n\n\n          <div class=\"qav-idea-small\">\n\n            <span class=\"qav-num\">\n              03 \/ MOVE\n            <\/span>\n\n            <h3>\n              Dress around real days.\n            <\/h3>\n\n            <p>\n              Comfort, weather, movement and mood\n              are allowed to change the answer.\n            <\/p>\n\n          <\/div>\n\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n\n  <!-- ==================================================\n       06 \/ CLOSING\n  ================================================== -->\n\n  <section class=\"qav-closing\">\n    <div class=\"qav-wrap qav-closing-inner\">\n\n      <div>\n\n        <span class=\"qav-label\">\n          QAVRENI \/ About\n        <\/span>\n\n        <h2>\n          One wardrobe does not need one personality.\n        <\/h2>\n\n      <\/div>\n\n\n      <div class=\"qav-closing-note\">\n\n        <p>\n          Start with what makes sense today.\n          Layer it, simplify it, move in it,\n          repeat it differently tomorrow.\n        <\/p>\n\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>About \/ Wardrobe 01 QAVRENI Five ways into one changing wardrobe. QAVRENI brings together outer layers, movement, texture, everyday tops and denim without asking every day to look or feel the same. 01 \/ OUTER Coat Shape the outer silhouette. \u2197 02 \/ MOVE Sportswear Comfort built around motion. \u2197 03 \/ TEXTURE Knitwear Soft [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-23351","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/qavreni.com\/bsite\/wp-json\/wp\/v2\/pages\/23351","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/qavreni.com\/bsite\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/qavreni.com\/bsite\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/qavreni.com\/bsite\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/qavreni.com\/bsite\/wp-json\/wp\/v2\/comments?post=23351"}],"version-history":[{"count":4,"href":"https:\/\/qavreni.com\/bsite\/wp-json\/wp\/v2\/pages\/23351\/revisions"}],"predecessor-version":[{"id":24379,"href":"https:\/\/qavreni.com\/bsite\/wp-json\/wp\/v2\/pages\/23351\/revisions\/24379"}],"wp:attachment":[{"href":"https:\/\/qavreni.com\/bsite\/wp-json\/wp\/v2\/media?parent=23351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}